BRANDING • LOGO DESIGN

Noelle Brooks is looking for a new brand for her growing handcrafted fedora brand in New York, NY. She is doing a great job growing her personal brand, but knew she needed a logo to reflect her and her marketing in New York City. We infused definition to her branding with the use of an intense, the saturated terracotta color and use of textures like cork and leather, then a bit of sophistication with dark charcoal balanced with soft whites. The logo is simple, but oversized for impact.